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Why modern marketing is all about conversations

conversational marketing

While historically speaking, marketing has always been centred around the needs of the company, like increasing sales figures. This is an ideology that should no longer be a part of your business. Of course, sales are essential to the survival of the business; your customers care not for this drive. Your customers are driven nowadays … Read moreWhy modern marketing is all about conversations

How to choose blog topics that attract your ideal clients

what to blog about

Growing a blog today is a serious business issue. If you want to gain genuine traction online, it’s vital to provide your audience with engaging material that communicates with them on a deep level. If you can pull it off, you can get mountains of traffic to your site (along with plenty of selling opportunities). … Read moreHow to choose blog topics that attract your ideal clients

Why story telling is key to growing your brand

storytelling and brand buidling

When it comes to modern business, it can sometimes seem there is a lot similarity when it comes to growth tactics. So how as a business do you stand out?  Story telling is the answer my friends! If you want to succeed in the modern business world, it is now imperative to add authenticity and … Read moreWhy story telling is key to growing your brand