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Caroline Sumners, Author at Caroline Sumners

7 mistakes business make with marketing

mistakes business make with marketing

Never has it been easier to set up your own business and get your voice out there quickly and relatively easily. The number of tools available is astounding and not a week goes by when we don’t see another tool on the market that promises to transform how you do business and how you promote … Read more7 mistakes business make with marketing

How to create your quarterly marketing plan

How to create a quarterly marketing plan

It’s much easier to put in the day-to-day work of carrying out a marketing plan if you’re not also forced into planning it on your feet. Marketing without any idea of how you’re going to develop your efforts day after day can put you at risk of putting out content that has no purpose and, … Read moreHow to create your quarterly marketing plan

How I doubled my Pinterest traffic in 4 weeks, and why it is so important for your web traffic

How to double your web traffic in 30 days with Pinterest

I will be honest there are times when I am a bit lazy when it comes to Pinterest.  I mean like anyone I take a look when I am after new shoes, inspiration for a bit of decorating or just to check out one of my faves – recipes!  But do not underestimate Pinterest for … Read moreHow I doubled my Pinterest traffic in 4 weeks, and why it is so important for your web traffic

What is a chatbot and why does your business need one?

What is a chatbot?

You have probably heard chatbots mentioned quite a lot lately. After all, at Facebook’s recent Developers conference the statistics around the usage of messaging apps (or chatbots) were mindblowing. For instance, it was revealed that  20 billion messages are sent each month between businesses and users, 40 billion businesses use messenger each month, and 100 … Read moreWhat is a chatbot and why does your business need one?

How to simplify your content sharing strategy to generate more webtraffic

content sharing strategy

You read blog after blog about how much content you need to create, where you need to share it, and how often and before you know if you have completely lost track of where you have and have not shared said piece of content and how many times you have done so, and you start … Read moreHow to simplify your content sharing strategy to generate more webtraffic

How to build customer loyalty and generate leads and sales.

customer loyalty and leads

Ever feel like you are working your ass off, and you don’t seem to be getting anywhere with growing your business? Want to know the secret of how to build customer loyalty and generate leads and sales. There is change afoot in the business and marketing world, and it would very well be that although … Read moreHow to build customer loyalty and generate leads and sales.