Over the past few months, I’ve seen an increase in discussions around essentially the ‘waste of money’ that marketers and agencies are, and that you should do your own marketing. Now as a marketer but also a business owner let me tell you why I 100% disagree with that sentiment. Here are 7 reasons why you … Read more 7 reasons why you should outsource your marketing now.
Never has it been easier to set up your own business and get your voice out there quickly and relatively easily. The number of tools available is astounding and not a week goes by when we don’t see another tool on the market that promises to transform how you do business and how you promote … Read more 7 mistakes business make with marketing
When it comes to running a successful business, there is one thing you have to master; this is obviously your marketing campaign. No matter what medium you use, it is imperative to use it correctly as using it wrong can often spell disaster. When it comes to marketing tools and resources, some are overused, and … Read more What are the best resources to use for marketing
It’s much easier to put in the day-to-day work of carrying out a marketing plan if you’re not also forced into planning it on your feet. Marketing without any idea of how you’re going to develop your efforts day after day can put you at risk of putting out content that has no purpose and, … Read more How to create your quarterly marketing plan
Marketing is undeniably important. However, it can also be very time consuming and can take up so much of your focus that it’s easy to neglect some other crucial aspects of the business. Here, we’re going to look at how you can systemize your marketing process, to find a pre-made system that makes it much … Read more How and why to systemise your marketing
Ever feel like you are working your ass off, and you don’t seem to be getting anywhere with growing your business? Want to know the secret of how to build customer loyalty and generate leads and sales. There is change afoot in the business and marketing world, and it would very well be that although … Read more How to build customer loyalty and generate leads and sales.
A million new internet users came online every day in 2018 -that is 11 people per second. Ok so these are global numbers but the We Are Social and Hootsuite’s Digital 2019 report gives some great insights into digital in the UK. Here are the highlights and round up of things you need to know … Read more Digital Trends 2019
With the likes of GDPR making it increasingly difficult to use data for outbound marketing the importance of inbound marketing has increased drastically and is set to do so even more.
Read moreWhat is An Inbound Marketing Strategy and Why You Should be Doing It
Read moreWhy you need to think about branding for your small business growth
