Best Practices for Marketing Your Business Online for Post-COVID Recovery

Nothing is predictable in business, but nobody would have thought when the bells struck midnight on the 1st January that we’d be staying at home for weeks due to a viral pandemic. The last few months have been incredibly challenging for business owners, and this is why getting your marketing strategy right is so crucial. … Read more Best Practices for Marketing Your Business Online for Post-COVID Recovery

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Essential Digital Trends You Can’t Ignore in 2020

Digital marketing trends you need to know about in 2020 Digital marketing offers incredible opportunities for businesses to reach out to new customers, to communicate and engage with clients online and to maximise ROI. If you’re looking to put your small business on the map with a revamped marketing strategy, here are some digital marketing … Read more Essential Digital Trends You Can’t Ignore in 2020

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What the hell is the Facebook Pixel anyway, and why do I need one?

Why do I need facebook pixel

There are over 50 million small businesses currently advertising their products and services across Facebook. Four million of these companies also pay for social media marketing via pay-per-click and inorganic campaigns. However, most business owners are unaware of Facebook’s Pixel and its importance in generating leads, revenue, and higher visibility for brands. The Facebook Pixel … Read more What the hell is the Facebook Pixel anyway, and why do I need one?

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5 Reasons You Should Use Pinterest to Market Your Business

As a business owner, you know the importance of identifying your target market and engaging them on their own terms. In the smartphone era, this means identifying which social platforms your target audience uses and creating engaging marketing copy that will encourage them to navigate away from their feeds and towards your products. But in … Read more 5 Reasons You Should Use Pinterest to Market Your Business

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If you think your customers are not on social media, your wrong

Customers and social media

Social media is the largest platform when it comes to influencing nowadays. What was once governed by television and radio has now been replaced by a completely digital information source.  Social media is now the most essential tool available to every business on earth, yet some companies still claim that their customers are not on … Read more If you think your customers are not on social media, your wrong

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How I doubled my Pinterest traffic in 4 weeks, and why it is so important for your web traffic

How to double your web traffic in 30 days with Pinterest

I will be honest there are times when I am a bit lazy when it comes to Pinterest.  I mean like anyone I take a look when I am after new shoes, inspiration for a bit of decorating or just to check out one of my faves – recipes!  But do not underestimate Pinterest for … Read more How I doubled my Pinterest traffic in 4 weeks, and why it is so important for your web traffic

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How to simplify your content sharing strategy to generate more webtraffic

content sharing strategy

You read blog after blog about how much content you need to create, where you need to share it, and how often and before you know if you have completely lost track of where you have and have not shared said piece of content and how many times you have done so, and you start … Read more How to simplify your content sharing strategy to generate more webtraffic

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