I don’t know about you, but sometimes I’m lacking a bit of inspiration as to what to blog about. I don’t want to blog for the sake of blogging, but I’m well aware that you need to keep content fresh, relevant and timely. So in seeking some inspiration I took to Google – where else right? I came across answerthepublic.com, I’d seen it before but had forgotten about it, and since rediscovering it I have become rather obsessed. As a business, it is a goldmine for you. The idea behind this website is that you can find out what people, i.e. your target customers, are asking Google, and then you can provide answers to their questions via your content. The team over at answerthepublic.com say “We built simple visualisations of the data. A one-pager that could be shared to prompt a conversation on how you could start answering your public better. By creating content that’s useful, funny or inspiring.” And, that – they have done! Being a little stuck about where to turn to next in providing valuable advice on how to market and promote your small business, I turned to answerthepublic.com myself. It is all too easy to get sucked into just producing content for the sake of it, so I was interested to see the answers that were generated. As a result, I’ve got tonnes of ideas as to what to blog about that is relevant to what people are asking, what they are stuck on and what they need help with. I can now build my writing plan over the next few weeks and months with highly relevant content that people are interested in. Of course creating the blog is only part of the story. You also need to look at how to ensure that your blog post is shared and maximised. Check out a previous blog post we did on this if you need some help with this, and let me know how you get on with answerthepublic.com.Want to plan and manage your business for success? From social media planners to our top tools and goal planning worksheets, we have you covered. >>>>>
Share this:
Caroline Sumners
Hi I'm Caroline and I am on mission to double the size of your business.
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.